The gadget business logo are a form of advertising investment, compared with a small investment, guarantees high visibility. The latter increases with the quality and usefulness of the gadget, since most of the diffusion is linked to the actual use by the recipient of the object.
For this reason, choosing the right technique for making corporate gadgets, although they may appear to be apparently similar to each other, such as printing and screen-printing, is very important: the right decision allows you to optimize the investment by promoting the spread of the brand.
Printing and screen printing are among the most widespread techniques for the creation of corporate gadgets with logo, because they allow you to perform every type of design and writing on fabric, creating a large number of gadgets: personalized shirts, caps, sweatshirts, trousers, clothing from work, but also shoppers, bags and everything related to the world of clothing.
Printing and screen printing: what are the differences?
Printing and screen printing are two techniques that allow a company logo to be imprinted on a large number of gadgets: although screen printing is older, printing on fabric has not supplanted it. Therefore, it is not a question of choosing between a modern and an obsolete method to create corporate gadgets with a logo, but between two techniques of different specificities.
Digital printing is extremely simple: just insert the fabric you want to customize into the printer and start printing , which faithfully reproduces the company logo as inserted in the computer.
Silk-screen printing on fabric, on the other hand, may appear more complex: it requires a frame for each color to be transferred to the shirt or garment to be personalized. The canvas stretched inside the frame is waterproofed everywhere, except where the color must filter onto the shirt: thus, one color will be applied at a time, until the logo is completed.
Which technique should you choose to make corporate gadgets with logo?
Therefore, to create corporate gadgets with logo by choosing the most suitable technique between printing and screen printing, it is useful to think about two main factors . The first is the amount of gadgets to be printed, the second is the amount of color present in the logo.
On the basis of these data, we can also reflect on the degree of precision required: an aspect that we can consider in the second since in normal conditions screen printing and digital printing can both guarantee extremely high precision , if carried out in a professional manner.
Usually, logos contain a limited variety of colors, so digital printing on fabric may be the right solution. In the case of many colors, in fact, screen printing is slow and cumbersome. However, it must be borne in mind that if you have to print so many T-shirts, digital printing can extend the time considerably , making screen printing more convenient, also in terms of time invested for the realization of the entire batch of company gadgets.
However, if the company logo is monochrome and contains few colors, screen printing may be more convenient, especially if it is necessary to print a large number of corporate gadgets with logo.
